Motorcycle Accessories Market Size, Share, Companies

Exploring the 2024 Motorcycle Accessories Market: Trends, Innovations, and Consumer Preferences

The report covers Motorcycle Accessories Market Segments: By Product Type: Safety Gear, Performance Parts, Customization Accessories, Luggage and Storage, Electronic Accessories, Apparel and Merchandise, Maintenance and Care Products, Comfort and Convenience; By Motorcycle Type: Conventional, Sports, Cruiser, Off-road; By Sales Channel: Specialized Outlets, Independent Outlets, Online; By Region: North America, Europe, Asia Pacific, Latin America, Middle East & Africa. The report offers the value (in USD Billion) for the above segments.

Motorcycle Accessories Market Size, Overview, Forecast 2023-2033

The global motorcycle accessories market size is estimated to reach USD 31.84 billion by 2033, up from USD 19.08 billion in 2023, at a compound annual growth rate (CAGR) of 5.35%.

Motorcycle Accessories Market Revenue 2023 - 2033

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The motorcycle accessories market encompasses a diverse range of products, including protective gear, helmets, jackets, gloves, aftermarket parts, and performance enhancements. With the rising popularity of motorcycles for commuting, leisure, and adventure, the demand for related accessories has surged globally.

The motorcycle accessories market has experienced steady growth in recent years, propelled by factors such as increasing disposable income, growing urbanization, and the expanding motorcycle market. Additionally, the proliferation of e-commerce platforms has transformed the motorcycle accessories market, enabling consumers to browse, compare, and purchase products conveniently online.

  • The motorcycle accessories market has experienced a significant shift towards online retail channels. E-commerce platforms offer a wide range of products, competitive pricing, and convenience, driving substantial growth in online sales of motorcycle accessories.
  • There's a growing trend of motorcycle enthusiasts seeking to personalize their bikes to reflect their unique style and preferences.
  • Customization accessories such as aftermarket parts, body kits, and decorative elements are in high demand. This trend is fueled by social media influencers, custom bike builders, and events showcasing customized motorcycles, inspiring riders to customize their own bikes.
  • Safety remains a top priority for motorcycle riders, leading to an increased demand for high-quality protective gear and safety accessories.
  • Helmets, jackets, gloves, and boots equipped with advanced materials and technologies to enhance protection are witnessing strong demand.
  • The motorcycle accessories market in North America is due to the strong emphasis on safety and performance, driving demand for high-quality protective gear, aftermarket parts, and performance enhancements. Customization culture is also prevalent, with a growing number of enthusiasts seeking personalized accessories for their bikes.
  • The Asia-Pacific region dominates the global motorcycle accessories market, fueled by the high motorcycle ownership rates in countries like India, China, and Southeast Asian nations. The market is characterized by a diverse range of products catering to a wide spectrum of consumers, from budget-conscious riders to premium segment enthusiasts.

Market Drivers

Rapid Urbanization and Congestion

The exponential growth of e-commerce platforms has revolutionized the landscape of the motorcycle accessories market, reshaping consumer behavior and market dynamics. With the proliferation of online retail channels, consumers now have unparalleled convenience and accessibility to browse, compare, and purchase motorcycle accessories from the comfort of their homes or on the go. E-commerce platforms offer a vast array of products, ranging from protective gear to customization accessories, catering to diverse consumer preferences and requirements.

Additionally, the competitive pricing and promotional offers available on these platforms make motorcycle accessories more affordable and accessible to a wider audience. Moreover, the seamless doorstep delivery services provided by e-commerce channels ensure swift and hassle-free fulfilment, enhancing the overall shopping experience for consumers. Consequently, the motorcycle accessories market has experienced a remarkable surge in online sales, with e-commerce emerging as a primary driver of growth and expansion in the industry.

Rise in Motorcycle Tourism

Participating in collective motorcycle tourism is an increasingly favoured trend, offering an exceptional chance to bond with fellow riders, exchange stories, and forge enduring relationships. Numerous motorcycle tour operators now arrange guided group excursions tailored to diverse preferences and riding preferences, guaranteeing the ideal companionship for your journey.

Additionally, for thrill-seekers craving an exhilarating escapade, embracing adventure motorcycle tours has become a prevailing trend. These expeditions deviate off the conventional routes, venturing into remote and rugged landscapes typically inaccessible by conventional means. When contemplating an adventure motorcycle expedition, it's imperative to possess the requisite skills and gear suitable for the environment you intend to conquer.

Consequently, this has led to a greater emphasis on safety, with riders investing in high-quality protective gear and visibility-enhancing accessories for extended journeys. As motorcycle tourism continues to gain momentum globally, manufacturers and retailers in the motorcycle accessories market are presented with opportunities to innovate and diversify their product offerings to cater to the unique needs and preferences of touring enthusiasts.

Market Restraints

Combatting the Proliferation of Counterfeit Motorcycle Accessories

The prevalence of counterfeit and imitation merchandise presents a substantial restraint within the motorcycle accessories market, significantly impacting brand integrity and consumer confidence. Counterfeit products not only jeopardize the safety of riders due to substandard quality and unreliable performance but also erode the market presence and profitability of authentic manufacturers and retailers. These counterfeit items often lack the rigorous quality standards and safety certifications upheld by legitimate products, thereby exposing consumers to potential risks and hazards during use. As such, combating the influx of counterfeit products remains a paramount challenge for stakeholders in the motorcycle accessories market, necessitating robust measures to safeguard brand integrity, protect consumer interests, and uphold industry standards.

Market Opportunities

Emerging Technologies for Motorcycles Accessories

As technology progresses, the landscape of motorcycle accessories undergoes continuous evolution. Manufacturers are perpetually exploring novel avenues to enhance rider safety and comfort. The integration of augmented reality has already revolutionized motorcycle helmets through heads-up displays. Looking ahead, there's potential for motorcycle gear to incorporate augmented reality, furnishing riders with instantaneous data regarding their environment, encompassing aspects such as traffic patterns, weather updates, and road conditions.

Furthermore, the idea behind connected safety systems entails the integration of motorcycles, safety gear, and surrounding vehicles into a unified network, facilitating real-time communication among them. This system enables motorcycles to alert riders about potential hazards on the road and vice versa, fostering enhanced safety measures for all road users.

At present, OZ Motorgear is in the process of integrating connectivity functionalities into their safety gear. This initiative aims to not only provide physical protection to riders but also establish connectivity with a wider safety network.

The implementation of Advanced Impact Detection Systems in smart helmets marks a significant advancement in rider safety technology. These systems utilize advanced sensors to identify and assess the intensity of impacts occurring during a crash. Their sophisticated design enables them to differentiate between minor accidents and major collisions.

By embracing and capitalizing on such emerging technologies, manufacturers can not only meet the evolving needs of riders but also drive industry innovation forward. Consequently, the integration of emerging technologies represents a promising avenue for growth and advancement of the industry, shaping the future of riding for enthusiasts worldwide.

Key Segment Analysis

Motorcycle Type Segment Analysis Preview

The conventional segment dominated the market with share of 34% in 2023 and is likely to grow at a CAGR of 6.00% during the forecast period. The enduring popularity of traditional motorcycles, characterized by their versatility, reliability, and widespread appeal, contributed significantly to the segment's supremacy. Consumers continued to gravitate towards conventional motorcycles for various purposes, including commuting, touring, and recreational riding, driving demand for related accessories such as protective gear, luggage systems, and customization options.

Additionally, the affordability and accessibility of conventional motorcycles compared to their counterparts, such as electric or premium models, played a pivotal role in sustaining the segment's dominance. As cost-conscious consumers sought value-oriented options, the conventional motorcycle segment emerged as a preferred choice, further bolstering demand for associated accessories.

Product Type Segment Analysis Preview

The safety gear segment captured a substantial market share of 29.32% in 2023. The increased awareness and prioritization of rider safety among motorcycle enthusiasts and consumers played a significant role in driving demand for safety gear. With an increasing emphasis on protective measures, riders sought high-quality helmets, jackets, gloves, and other safety accessories to mitigate risks and ensure a safe riding experience. Furthermore, advancements in safety gear technology, including the integration of impact-resistant materials, innovative designs, and enhanced ergonomic features, fueled consumer interest and adoption. Riders sought safety gear equipped with advanced protective capabilities to safeguard against potential injuries, driving demand within the segment.

Motorcycle Accessories Market for Safety Gear Revenue 2023 - 2033

Regional Insights

North America dominated the global motorcycle market with 35.17% share of the total market in 2023. North America has a substantial population of motorcycle owners, with a strong culture of motorcycling prevalent in countries like the United States and Canada. The region's large base of motorcycle enthusiasts drives demand for a wide range of accessories, including protective gear, customization options, and performance enhancements. Furthermore, the region hosts numerous motorcycle events, rallies, and gatherings throughout the year, attracting enthusiasts from across the region. These events serve as platforms for riders to showcase their motorcycles, network with fellow enthusiasts, and explore the latest accessories and trends in the market, driving demand for motorcycle accessories.

Motorcycle Accessories Market NA, APAC, EU, LA, MEA Share

Asia Pacific is likely to grow at a fastest CAGR of 6.24% in the motorcycle market during the forecast period. The region offers diverse landscapes, cultural attractions, and scenic routes, making it an attractive destination for motorcycle tourism. This growing trend drives demand for touring-specific accessories such as luggage systems, navigation equipment, and adventure gear, presenting opportunities for manufacturers and retailers in the motorcycle accessories market.

Additionally, e-commerce is rapidly gaining traction in the region, driven by increasing internet penetration, smartphone adoption, and digital payment systems. The convenience and accessibility of online shopping contribute to the growth of motorcycle accessory sales through e-commerce channels, particularly in countries like India, China, and Southeast Asian nations.

Recent Developments by Key Market Players

  • February, 2023: Harley-Davidson unveiled H-D Collections, a series of exclusive lifestyle apparel lines characterized by the heritage and authenticity synonymous with Harley-Davidson, the globally renowned motorcycle brand. The launch of these collections took place on hdcollections.com.
  • February, 2023: 6D Helmets introduced its power sports collection, featuring fresh graphics and colors tailored for both off-road and street markets, offering a selection of 40 choices. The collection encompassed various helmet models, including the ATR-2 off-road motorcycle helmet, ATR-1 off-road helmet, ATR-2Y youth off-road helmet and ATS-1R Street helmet equipped with the Omni-Directional Suspension system (ODS), enhancing safety features.
  • February, 2022: Klim unveiled an extensive range of motorcycle and off-road gear, comprising updated designs of flagship adventure products like the Badlands Pro, innovative new off-road helmets and gear, and fresh approaches to everyday street gear.

Market Companies

Some of the key players in motorcycle accessories market are Harley Davidson, Vega Auto Accessories Ltd., Brembo, Fox Racing, Studds Accessories Ltd., Givi, AltRider LLC., GoPro, Shoei, YF Protector Co. Ltd., and Alpinestars USA Inc., among others.

Market Segments

By Product Type

  • Safety Gear
  • Performance Parts
  • Customization Accessories
  • Luggage and Storage
  • Electronic Accessories
  • Apparel and Merchandise
  • Maintenance and Care Products
  • Comfort and Convenience

By Motorcycle Type

  • Conventional
  • Sports
  • Cruiser
  • Off-road

By Sales Channel

  • Specialized Outlets
  • Independent Outlets
  • Online

By Region

  • North America
    • U.S.
    • Canada
    • Mexico
  • Europe
    • U.K.
    • France
    • Germany
    • Italy
    • Spain
    • Rest of Europe
  • Asia Pacific
    • China
    • Japan
    • India
    • South Korea 
    • South-East Asia
    • Rest of Asia Pacific
  • Latin America
    • Brazil
    • Argentina
    • Rest of Latin America
  • Middle East & Africa
    • GCC Countries
    • South Africa
    • Rest of Middle East & Africa
  • Insight Code: 1310
  • No. of Pages: 150+
  • Format: PDF/PPT/Excel
  • Published: July 2024
  • Report Covered: [Revenue + Volume]
  • Historical Year: 2021-2022
  • Base Year: 2023
  • Estimated Years: 2024-2033

About The Author

Dr. Arjun Patel is a distinguished expert in the automotive industry, holding advanced degrees in Automotive Engineering and Mechanical Engineering. His expertise spans automotive market dynamics, technological advancements, and sustainable practices. Dr. Patel excels in conducting in depth research and analysis on market trends, consumer preferences, and the economic implications within the automotive sector. He is renowned for his insightful publications on topics such as electric vehicles, autonomous driving technologies, and the evolution of sustainable transportation solutions. Dr. Patels research contributions have significantly advanced understanding in the field, earning him recognition as a leading authority in automotive research and analysis.

FAQ's

The global motorcycle accessories market size is estimated to reach USD 31.84 billion by 2033.

5.35% is the growth rate of the motorcycle accessories industry.

Harley Davidson, Vega Auto Accessories Ltd., Brembo, Fox Racing, Studds Accessories Ltd., Givi, AltRider LLC., GoPro, Shoei, YF Protector Co. Ltd., and Alpinestars USA Inc. are the prominent players operating in the motorcycle accessories market.

North America region leads the global motorcycle accessories market.

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